Moroccanoil co-founder Carmen Tal was miles from home when she first experienced an argan oil hair treatment while traveling. After witnessing the transformation of her hair—from damaged and dry to shiny, smooth, and manageable—she began a quest to share the magic of Moroccanoil Treatment with women across the globe.

Moroccanoil is a renowned brand in the world of hair care, celebrated for its high-quality products infused with argan oil. The brand has become synonymous with luxurious hair treatments, styling, and care. Moroccanoil offers a wide range of products tailored to different hair types and needs, all formulated to nourish, hydrate, and enhance the natural beauty of hair. From its iconic Moroccanoil Treatment to shampoos, conditioners, and styling products, the brand continues to be a favorite among professionals and consumers alike, delivering exceptional results and exquisite fragrances with every use.