Missha is a well-known South Korean brand established in 2000. It was during this time that the first online store selling cosmetics at affordable prices was opened. The company offers a vast range of products, including over six hundred items, such as skincare and makeup products, BB/CC creams, hair care, and perfumes.

Listening to the stories and skin concerns of customers, the brand creates solutions focused on functionality and efficacy to offer everyone a chance to experience the beauty created by the voices of customers.

From their iconic Time Revolution being chosen by over 10 million customers to 100 million units of the BB Cream sold worldwide.

MISSHA has now become a global beauty brand that goes beyond K-beauty, trusted and chosen by over 10 million customers around the world.