Characteristics
Country of origin |
USA |
Purpose |
Deeply cleances hair, helps to strengthen and fortify haircleanses, protects color from fading |
Hair type |
All hair types, color-treated hair |
Active ingredients |
Cornflower Extract, Wheat Protein, Antifade Complex, Conditioning Agents, Sulfate-Free Formula |
Description
Volumizing shampoo by Pureology (Pure Volume Shampoo), 1.7 fl. oz. / 9 fl. oz. / 33.8 fl. oz.
This is a sulfate-free, volumizing shampoo formulated to give fine, color-treated hair added body and fullness. Enriched with Cornflower Extract and Wheat Protein, this shampoo helps to strengthen and fortify hair while providing a lightweight boost in volume. The unique Antifade Complex protects color from fading and environmental damage, ensuring vibrant, long-lasting color. The formula creates a rich, airy lather that cleanses without stripping, leaving hair looking fuller, healthier, and more voluminous. Ideal for daily use, it helps achieve a salon-quality volume without compromising color or hair health.
Active components:
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Cornflower Extract: Adds volume and strengthens fine hair.
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Wheat Protein: Provides structure and fortification to enhance body.
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Antifade Complex: Preserves color vibrancy and protects from UV damage.
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Conditioning Agents: Help to detangle and soften hair while maintaining volume.
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Sulfate-free Formula: Gently cleanses without stripping color or moisture.
How to use:
Apply a dime-sized amount to wet hair at the scalp. Using your fingers, lather and work the shampoo down to the ends. Rinse. For extra cleansing, repeat.
Ingredients:
Aqua/Water/Eau, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl Sarcosinate, Sodium Chloride, Glycol Distearate, Ppg-5-Ceteth-20, Sodium Polystyrene Sulfonate, Decyl Glucoside, Parfum/Fragrance, Citric Acid, Sodium Hydroxide, Sodium Benzoate, Carbomer, Peg-55 Propylene Glycol Oleate, Propylene Glycol, Coco-Betaine, Peg-150 Pentaerythritol Tetrastearate, Salicylic Acid, Peg-6 Caprylic/Capric Glycerides, Glycerin, Butylene Glycol, Benzoic Acid, Tocopherol, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Helianthus Annuus Seed Extract/Sunflower Seed Extract, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Limonene, Benzophenone-4, Citronellol, Eucalyptus Globulus Leaf Extract, Phenoxyethanol, Ci 17200/Red 33, Potassium Sorbate